Current
trends on TV revolve around game shows, reality shows, dance competitions and
soap operas. Hindi serials have come a long way, right from the golden era of
Doordarshan when viewers waited for the weekend to watch their favorite Hindi
classic show on Saturday night.
That
time, owning a TV was itself a luxury. The arrival of satellite television gave
a new dimension to television entertainment. Advancements in technology
introduced flat screen TVs. The entry of foreign entertainment channels during
1990s was influential in forming an entirely unique market for the TV serials.
Star Network, Channel V, Zee and other channels changed the pattern of Hindi TV
through their programs. Among all TV channels in India, Star Network utilized
new emerging opportunities that were unfamiliar to the Indian TV viewers
earlier. With attractive content and a unique theme for every different TV
program, the channels now showcase serials that entertain viewers. From serials
that lacked attractive content and a story-line, today channels have moved
ahead with programs that people like to watch repeatedly. Today’s TV programs
are a combination of a perfect plot, story and a theme.
he
Indian television has now seen innumerable Hindi serials on a multitude of
channels. Since then there has been no looking back. Reality shows and daily
soaps are amongst the various categories of television channels that constantly
receive appreciation. The changing trends in popularity of various categories
clearly suggest the progress of Indian TV. Long gone are the days when viewers
had to be satisfied with limited entertainment that was telecast on national
TV. With introduction of cable TV and pay-per-view option, audience receives a
wider choice to tune in their favorite program. Set-top boxes and HD TV have
added a new dimension and technology in the programs with a record-view option.
With
Hindi shows like ‘Kaun Banega Corepati’ hosted by Amitabh Bacchan and ‘Khatron
Ke Khiladi’ hosted by Akshay Kumar, the Hindi TV industry entertained millions
of viewers.
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